1. Ideal Bite ... Eco-living tips and Blog for the rest of us
Are you getting Ideal Bite's daily tips in your inbox each day? Are you getting their blog in your feed reader? No? You must fix that, right now. Go ahead. I'll wait. Seriously. Great content - funny & informative. Great design. Great product reviews. Go.
Oh, and here's the other thing I love about Ideal Bite. Their daily tip and blog entry are related, but not identical. Now, that may not seem like a big thing. But how often have you monitored a blog in your reader, then received an email that repeated the same content. Some people like that. Not me. Which says to me that these gals have a great editorial team. Well done.
And. AND. They invite readers of their daily tips (both in email and on their site) to go to the related entry in their blog and comment on it. They close the loop between outbound uni-directional email and multi-directional blogging. OUTSTANDING!
2. TerraPass ... Offset Your Car's Annual Emissions
We all want to do something about "the environment". And we often say this as we climb into our cars and head out into the fray. Well, here's one realitively inexpensive, small but significant step you can take - get a TerraPass for your car. TerraPass funds clean energy projects that reduce industrial carbon dioxide emissions. The TerraPass that you buy goes towards the cost of reducing the amount of emissions from your individual vehicle. And its certified by an independent third-party . And here's the thing I really love ... they are a for-profit company. This is not some crunchy-granola, womb-holding, kum-bah-ya singing non-profit. They are in it *both* for social responsibility AND a profit. They are, unfortunately, American .. though so much American pollution impacts Canadians, it makes sense to support them. I do currently purchase my air-travel offsets from a Canadian company, offsetters.ca, but I like the model of TerraPass better.
3. An Inconvenient Truth ... The scariest movie you'll ever see
OK, I don't *love* that tagline. Regardless, have you gotten your ticket yet? It opened last weekend to strong reviews in the US. It opens this weekend in Canada. I saw Gore at TED2006 and got a preview of it. Such an incredible, powerful, stunning and damning message. We are sitting on a ticking timebomb of a planet and we need to take some action. Check out the Inconvenient Truth's official site [watch out, it launches with a scary soundtrack playing]; read the blog. Find out where it's playing near you. In Toronto, it's playing at the Cumberland. You can watch the trailer below.
Tags: environment, green tips, toronto, TerraPass, IdealBite, An Inconvenient Truth
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